1.Who we are
Imagine is an independent online store based in the Netherlands.
For any questions about your data, you can reach us at:
✉ info@imaginebabystore.com
📍 The Netherlands
2. Data we collect
We may collect the following types of personal data:
Identity & contact details: name, email, phone number, billing/shipping address.
Order information: items purchased, payment method, delivery details.
Payment details: processed securely by our payment providers (we do not store card numbers).
Website usage data: cookies, IP address, browser type, browsing activity.
3. How we use your data
We use your personal data to:
Process and deliver your orders.
Handle payments, refunds, and returns.
Provide customer support.
Send service updates (order confirmations, shipping updates).
With your consent, send newsletters and special offers.
Improve our website and services through analytics.
4. Legal basis under GDPR
We process your data under the following bases:
Contract: to fulfill your order.
Legal obligation: to comply with Dutch and EU tax and accounting requirements.
Consent: for marketing communications and cookies.
Legitimate interest: to prevent fraud and improve our services.
5. Sharing your data
We only share your data with trusted third parties necessary to operate our business:
Payment providers (e.g., Stripe, PayPal).
Shipping carriers (e.g., PostNL, DHL).
Email marketing platforms (only if you subscribe).
We never sell or trade your personal data.
6. Cookies
We use cookies and similar technologies to ensure our website functions properly, to analyze traffic, and to personalize your experience.
You can manage your preferences via your browser settings or through our cookie banner.
7. Your rights
As an EU resident, you have the right to:
Access your personal data.
Request correction or deletion.
Restrict or object to processing.
Withdraw consent at any time (for newsletters or cookies).
Request a copy of your data (data portability).
To exercise these rights, contact us at info@imaginebabystore.com
8. Data retention
Order records: kept for up to 7 years (as required by Dutch tax law).
Marketing data: kept until you unsubscribe.
Analytics data: anonymized after use.
9. Security
We take appropriate technical and organizational measures to protect your data, including SSL encryption and secure servers.
10. Changes
We may update this Privacy Policy from time to time. Updates will always be posted on this page with a new effective date.